There’s no denying it. People. Love. Fall. That’s why the second the calendar flips from August to September, we’re all but pulling out our fuzzy turtlenecks and cozying up to a pumpkin spice-flavored candle. It’s us. We’re “people.” We love…
Sharing is something we learn from a young age, and that’s because it benefits both parties involved! Here at McNutt & Partners, we love it when our clients share information with us. Doing so allows us to do our jobs…
QR codes: we see them everywhere these days. Brochures, restaurant tables, checkout counters—these black-and-white squares have found their places in our everyday lives. If you need to create a QR code, it’s not difficult to do so. In fact, there…
Email marketing, casually known as sending email blasts, can be a relatively easy, effective way to broadcast your brand’s messaging to many members of a specific audience all at once. Though it may be tempting to quickly hit “send,” there…
When you hear the phrase, “Shop local,” you might think about spending money at locally-owned establishments vs. chain retailers. While it’s a noble feat to support businesses owned by those in your community, sometimes the allure of deals offered at…
You’ve filed your papers with the tax office and it’s official—you’re in business to do business! Now, on to the never-ending list of things to do to get it up and running. We’re here to make at least a portion…
When you have a less-than-desirable experience at a place of business, some of us are easily inclined to run to Google to let our frustrations out in the form of a negative review. Why is it then that when we…
We’re nine days into 2023. How’s your year going so far? It may be too early to tell, but that means it’s also still early enough to set up some realistic goals (and maybe even some far-reaching ones). If marketing…
While some of our clients tend to ramp their marketing down during the holidays, such is not the case in the world of retail. This season is the busiest time for the retail industry, which has its advantages and disadvantages…
We talk frequently on this blog about various forms of digital advertising, including social media. Today we want to shift the focus to a more traditional—yet still effective—form of marketing: print media. Sometimes there is no substitute for having something…
As your customers interact with your digital assets, you likely want to know a little about their activity on your pages—and where they are coming from. That’s where Google Analytics comes in. Google Analytics is a free platform that offers…
Sometimes less is more. On Instagram, that may not always be the case! Instagram carousel posts (posts with more than one image or video) are an easy way to promote engagement on your brand’s Instagram page that your followers will…