What is AR?
Augmented reality (AR) is a live, direct, or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated input such as video, graphics, sound or other data. Essentially, the technology functions by enhancing one’s current perception of a two-dimensional object by bringing it to life. Augmentation is delivered in real-time & in context with triggering elements such as still photographs, building architecture & art installations. Using AR, information about the environment & its objects can be overlaid on the real world.
Custom Content Creation
Augmented reality uses trigger images to launch video, sound, or other imagery. We will work with you to create custom content for both your trigger imagery & the resulting media, as well as design a custom app on which to host it. Using professional photography & videography skills, we can make any two-dimensional surface, or even real-world object, come to life with augmented reality.
How can I use AR?
The exciting thing about augmented reality is its versatility. Practically any two-dimensional image—& some three-dimensional physical objects—can be used to trigger an artificial form of media that overlaps & interacts with a real-world environment. Augmented reality can be a creative & effective way of communicating your messages to your clients in an easy & fun-to-use application. Implementations include packaging, mailed materials, educational tools, signage & wayfinding & more.