If you have a business page connected to your personal Facebook account, you may have seen a pop-up recently that said “Review Changes to Your Page.” This is referring to Facebook’s continued rollout of its new Pages Experience. Sometimes change…
Let’s get right to the point: Using social media for business is not the same as using it for your personal life. Too often, we see the line between the two get blurred. Sure, there are many things—like reacting to…
Whether the idea of hiring someone to do your marketing is new to you, or you’re thinking about making a change, you likely have some questions about getting started with a marketing agency. We’re here to answer some of the…
We’ve all been there. You make a great graphic, write some excellent copy and post it on your business’ social pages for all to see. It’s up for a while, getting engagement in the form of likes, comments and shares. …
It’s something we’ve mentioned before: not every social network is right for your business, and that’s OK! But how do you determine if a social platform is proving effective in terms of your marketing efforts? Here, we’ve outlined a few…
Fact: we all operate at different levels of social media knowledge. For some, the word “reels” may conjure thoughts of casting a line into a body of water. For others, it’s a part of their everyday social media routine. Here…
Any successful business owner knows customer service is of utmost importance. After all, if your customers aren’t happy, then your business might not be a business for long! We’ve talked before about social media as a relatively new customer service…
Fresh industry stats. The latest company updates. A groundbreaking discovery in your field. Whatever it is you are highlighting on your brand’s blog, the goal is to always provide useful information and a fresh perspective. After all, rehashing stale content…
Hashtags have helped the social media world go ‘round since they debuted on Twitter in 2007. They serve to connect similar content shared by distinct users within social media platforms. Sounds great, right? Well, hashtags aren’t all puppies and rainbows.…
It’s been almost two years since the onset of the COVID-19 pandemic. We know many aspects of the world have changed since that time. It’s no surprise social media is one of those global phenomena that has experienced marked changes.…
Instagram has definitely made its mark on the world since it launched in 2010. Since its inception, the social media staple has made words like “filters,” “stories” and “reels” take on whole new meanings. As it’s integrated into the daily…
You’ve set up social media pages for your business. Great news! So…now what? When crafting effective messaging for your branded social media pages, you don’t want to feel like you’re just shouting into a void. Social media is a two-way…