QR codes: we see them everywhere these days. Brochures, restaurant tables, checkout counters—these black-and-white squares have found their places in our everyday lives. If you need to create a QR code, it’s not difficult to do so. In fact, there…
Breadcrumbs are useful for adding a tasty layer to meat, crisping the top of your casserole or finding your way home. Cookies are useful because, well, they’re delicious. But what do these two bakery-related foods have to do with the…
We’re nine days into 2023. How’s your year going so far? It may be too early to tell, but that means it’s also still early enough to set up some realistic goals (and maybe even some far-reaching ones). If marketing…
Happy Halloween! It wouldn’t be the spookiest day of the year without an appropriately-themed blog topic from us here at McNutt & Partners. Social media shouldn’t be a scary place, but it can be! Here are a few times to…
Video is dominating social media, especially with the booming popularity of video-based platforms like TikTok rising to power during the pandemic. HubSpot recently ranked the top video marketing platforms in 2022, and you might be surprised to find who led…
Whether the idea of hiring someone to do your marketing is new to you, or you’re thinking about making a change, you likely have some questions about getting started with a marketing agency. We’re here to answer some of the…
Do you know what “QR” stands for when it comes to QR codes? “Quick Response.” That should give you an idea of the intent behind them! They serve to provide users a quick way to access a link via scanning…
QR codes. Whether you’ve consciously paid much attention to them or not, you’ve seen them everywhere. These black-and-white squares can be useful tools to incorporate into your marketing strategy, but only when done so with thought and intention. In other…
As a business owner, your goal is to present a product or service to the world that makes your customers’ lives easier. Taking that a step further, the way you allow your customers to procure the products or services you…
They say not to judge a book by its cover. But sometimes that’s all we have time for! The equivalent of judging a book by its cover when it comes to online content is judging a blog by its title.…
You’ve set up social media pages for your business. Great news! So…now what? When crafting effective messaging for your branded social media pages, you don’t want to feel like you’re just shouting into a void. Social media is a two-way…
Social media is its own frontier, and frontiers can be intimidating! Understanding social media and itsimplementations for marketing can be a task. To help, we’ve got a few metaphors to describe social media here to make it less overwhelming. Keep…