5 Copywriting Trends To Know in 2024
In a world where AI is thriving, a good way to help your brand and message stand out boils down to one common theme: keep it human. With these five copywriting trends to know in 2024 in your wheelhouse, your…
How to Create an Effective Social Media Content Calendar
Marketing on social media platforms helps close the disconnect between businesses and their potential audience members, as well as showcasing your brand’s vision. But with all the social networks out there, how do you stay organized? Check out these tips…
5 Ways to Engage Your Customers in 2024
As we usher in a new year focused on new goals, now is the time to think about new and innovative ways to engage your customers in 2024. This is the year marketing will get more personal as brands go…
Spam Alert: Avoid These Recent Facebook Scams
If you have a business Facebook page, you’ve probably received one recently. A slew of recent Facebook scams is running rampant as of late, and we’ll let you know how to spot them and what to do about them. What…
McNutt & Partners’ Guide to Choosing Your Instagram Highlight Categories
Instagram debuted them in 2016, and we talked about them when they were gaining traction back in early 2019. But by now, Instagram Stories are a household name. Phrases like, “Did you see her story yesterday,” and “I tagged you…
15 Common Social Media Marketing Acronyms and What They Mean
Human communication has always involved the tendency to want to get messages across as tersely as possible. Think about the first person who shortened “Goodbye,” to just, “Bye!” We know acronyms serve that same purpose, and in digital communication, specifically…
6 Ideas for Your Brand’s First Social Media Post
You started a social media page for your business. Great job! Now you might be staring at the blank page asking yourself, “What should I post?” Check out these ideas for your brand’s first media post to get the creative…
5 Ways to Spring Clean Your Social Media
Guess what? It’s the First Day of Spring! Whether the temperatures say so or not, it’s officially the season of new growth, fresh starts and more sunny days to come. It’s also a time for spring cleaning! Check out these…
Consider These Ways Customers Can Contact Your Business
Being easy to contact should be one of your top priorities as a business owner. You know about the traditional means of customers contacting your business—like the good ol’ telephone. But there may be some communication channels you are missing…
McNutt & Partners’ Guide to Character Counts for Social Media Bios
You’ve been familiar with biographies since you were young. In elementary school, we read biographies, wrote autobiographies and otherwise became pretty well-acquainted with the art of biographical material. Social media platforms also give us space for biographies, more aptly named…
6 Tips for Running Social Media Ads During the Holidays
While some of our clients tend to ramp their marketing down during the holidays, such is not the case in the world of retail. This season is the busiest time for the retail industry, which has its advantages and disadvantages…
Marketing FAQs: If Your Brand Can Have Social Media Without You Using It Personally
Establishing a brand presence on social media is what we’re all about here at McNutt & Partners. But it often begs the question as to whether your brand can have social media without you using it personally. Is it possible…