Human communication has always involved the tendency to want to get messages across as tersely as possible. Think about the first person who shortened “Goodbye,” to just, “Bye!” We know acronyms serve that same purpose, and in digital communication, specifically…
You started a social media page for your business. Great job! Now you might be staring at the blank page asking yourself, “What should I post?” Check out these ideas for your brand’s first media post to get the creative…
Being easy to contact should be one of your top priorities as a business owner. You know about the traditional means of customers contacting your business—like the good ol’ telephone. But there may be some communication channels you are missing…
We’re nine days into 2023. How’s your year going so far? It may be too early to tell, but that means it’s also still early enough to set up some realistic goals (and maybe even some far-reaching ones). If marketing…
Reflection is the name of the game during the last week of the year. We’re happy to have a wealth of positive experiences, forward progress and thoughtful memories to reflect on as we say, “Adios” to 2022 and usher in…
While some of our clients tend to ramp their marketing down during the holidays, such is not the case in the world of retail. This season is the busiest time for the retail industry, which has its advantages and disadvantages…
Establishing a brand presence on social media is what we’re all about here at McNutt & Partners. But it often begs the question as to whether your brand can have social media without you using it personally. Is it possible…
When you hear the word “audit,” you may think about taxes and finances. But did you know that auditing applies to social media as well? A social media audit helps you assess the status of your social pages while pointing…
We’ve talked before about tips for spotting a scam email. Another scammy concept we’ve been noticing lately has to do with spammers infiltrating our clients’ review pages. There are a few red flags to look for when picking out a…
Running a business, you may feel like your to-do list is never ending. Maintaining your storefront, product supply, employee well-being, and customer satisfaction is more than a full-time job. Did you know? Your social media pages require maintenance as well.…
Happy Halloween! It wouldn’t be the spookiest day of the year without an appropriately-themed blog topic from us here at McNutt & Partners. Social media shouldn’t be a scary place, but it can be! Here are a few times to…
Do you have a handle on social media? This question means more than just whether or not you grasp the concept. “Handles” are identifiers for your social media pages. Platforms like Twitter, Instagram and TikTok are known for handles. Recently,…