In today's digital landscape, where visual content pops up at every turn, audio marketing has emerged as a way to stand out. From radio spots to podcasts, audio marketing offers an intimate and personal connection that can leave a lasting…
Email marketing remains one of the most effective tools for businesses to engage with their audience, drive conversions and boost sales. However, it takes more than simply sending newsletters. Let’s explore easy ways to create effective email marketing that will…
As the leaves change and the air turns crisp, November ushers in the spirit of Thanksgiving—a time for reflection, appreciation and connection. But how does this translate in business? Let’s explore the benefits of gratitude marketing and how it can…
As the season starts winding down and people shift their focus from beach days to back-to-school preparations, it's the perfect time for business owners to review their current strategies and capitalize on the last days of summer. Review your current…
Instagram is a powerful marketing tool for businesses, especially when it comes to expanding brand presence and reach. From showcasing products and services to interacting with audience members and potential clients, here is your complete guide to Instagram marketing. Instagram…
Love. Laughter. Romance. We’re two days away from Valentine’s Day. Is watching your sweetheart’s favorite rom-com on your agenda? Watch like never before with these six valuable marketing lessons to learn from a rom-com fresh on your mind! Know your…
There’s no denying it. People. Love. Fall. That’s why the second the calendar flips from August to September, we’re all but pulling out our fuzzy turtlenecks and cozying up to a pumpkin spice-flavored candle. It’s us. We’re “people.” We love…
Sharing is something we learn from a young age, and that’s because it benefits both parties involved! Here at McNutt & Partners, we love it when our clients share information with us. Doing so allows us to do our jobs…
QR codes: we see them everywhere these days. Brochures, restaurant tables, checkout counters—these black-and-white squares have found their places in our everyday lives. If you need to create a QR code, it’s not difficult to do so. In fact, there…
Email marketing, casually known as sending email blasts, can be a relatively easy, effective way to broadcast your brand’s messaging to many members of a specific audience all at once. Though it may be tempting to quickly hit “send,” there…
When you hear the phrase, “Shop local,” you might think about spending money at locally-owned establishments vs. chain retailers. While it’s a noble feat to support businesses owned by those in your community, sometimes the allure of deals offered at…
You’ve filed your papers with the tax office and it’s official—you’re in business to do business! Now, on to the never-ending list of things to do to get it up and running. We’re here to make at least a portion…