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Read more about the article 7 Things to Consider When Starting Your Logo From Scratch

7 Things to Consider When Starting Your Logo From Scratch

  • Post published:September 26, 2022
  • Post category:Branding Your Business

Your logo is a tangible form of your brand identity. It’s there for people to recognize, connect with and remember. Sometimes clients come to us in need of a logo, and they have a library of ideas—about color, visual elements…

Continue Reading7 Things to Consider When Starting Your Logo From Scratch
Read more about the article Marketing Defined: Brand Marks vs. Logos

Marketing Defined: Brand Marks vs. Logos

  • Post published:May 2, 2022
  • Post category:Branding Your Business/Marketing Defined

Identifying marks in your branding allow people to easily identify your business. You’ve most-likely heard of a logo, but what about a brand mark? Here we’ll break down the differences between brand marks vs. logos. Logo Your logo is a…

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Read more about the article Checklist: Items to Include in a Brand Style Guide

Checklist: Items to Include in a Brand Style Guide

  • Post published:April 25, 2022
  • Post category:Branding Your Business

Your brand has style. No, it really does! The aesthetic you cultivate as a brand is critical to identifying your business’ personality and attracting the clientele you want. We’ve previously talked about the importance of keeping your aesthetic consistent as…

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Read more about the article McNutt & Partners’ Guide to Logo File Types

McNutt & Partners’ Guide to Logo File Types

  • Post published:August 17, 2020
  • Post category:Marketing and Advertising/Media Production

Your logo is a visual representation of your brand’s persona, acting as a means of association between consumers and your product or service. With such an important role to play, it’s critical that your logo always looks its best—whether it’s…

Continue ReadingMcNutt & Partners’ Guide to Logo File Types

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