We know what you’re thinking. It’s December 10, and that means there are 15 days left until Christmas—not 12. However, we’ve all got Christmas carols playing on repeat in stores, on our radios and in our heads—including the classic “The…
Long lines, stampeding shoppers and huge hauls are a few common associations with the Friday after Thanksgiving—the busiest shopping day of the year for retailers, otherwise known as Black Friday. Though leaving the house at midnight to be among the…
Though you may still be rifling through your leftover Halloween candy, the consumer world is in full swing in anticipation of winter holidays on the way. Thanksgiving, Hanukkah, Christmas, Kwanzaa, New Year’s—it’s all happening in the span of the next…
It’s Halloween Eve Eve, and you know what that means! Well, all it really means is that you only have two days left to find a costume, get your candy stocked and plan out your horror movie marathon for the…
Inspired by a desire to protect the rights of the working class more than a century after the founding of the United States, Labor Day gives the majority of Americans a much-needed respite from the eight/nine-to-five grind. Sure, it’s just…
It’s that time of year again—when red, white and blue becomes our country’s dominant color scheme, when hot dog and burger buns appear in bins by the numbers in the front of grocery stores, and when we all become patriotic…
Sure, Memorial Day is a cause for a day off of work. But how often do you stop to reflect on why that is the case? Memorial Day was established as a day to honor the memory of all of…
They birthed us, they reared us, they put up with us and they still love us—moms are pretty amazing! This week, Americans are gearing up for our annual celebration of all things maternal—Mother’s Day on May 13. With restaurant reservations…
You may think it’s too early to be thinking about candy hearts and red roses—but think again. Valentine’s Day can be prolific for marketers, which means the time to start thinking about your Valentine’s Day marketing strategies is now. Whether…
Happy 2018! As we flip our calendars into the New Year, many of us are thinking about what we can do to make this year the best year yet. It’s that mentality that leads gyms to be full the first…
The main event of the holiday season is here—merry Christmas from McNutt & Partners! However you spend your holiday season—whether it is celebrating Christmas, Hanukkah, Kwanza or anything else—most of us will agree that at the foundation of the holidays…
The holidays are here, and in the marketing world, that equals significant opportunity. For most retail businesses, the holidays represent the most lucrative time of year. In fact, according to the National Retail Federation, the holiday season can represent as…