Though other social media giants like Twitter, Snapchat and YouTube have commanded the attention of the world in the past decade-plus, Facebook remains at the top of the social media social strata. Having a Facebook account to represent your brand…
If your brand is currently cultivating an Instagram account—great! Along with Facebook and YouTube, Instagram is among the top-used social media platforms in the world. Social media users respond better to images than text, and after all, Instagram is an…
Your website is a dynamic, ever-changing tool at your disposal that serves to let the world know about your brand—or at least it should be. If the content on your site is sitting stagnant and has been for some time,…
Having a stockpile of online customer reviews on your business benefits you in several ways—from revealing the positive interactions customers have had with you, to boosting your digital relevance in the eyes of Google and other search engines. Addressing less-than-ideal…
It’s that time of year again—when red, white and blue becomes our country’s dominant color scheme, when hot dog and burger buns appear in bins by the numbers in the front of grocery stores, and when we all become patriotic…